We live in a visual culture and your visual identity matters.
ABOUT
Zeynep Arda is a Graphic/Interaction Designer, Senior Researcher and an Associate Professor at the Visual Communication Design Department, Izmir University of Economics, Turkey. She is also the Former Department Chair (2014-2022).
She received her PhD degree and
the title Doctor Europaeus Cum Laude in Communication Sciences at Universidad Jaume I, Castellón, Spain, with her dissertation “Image Becomes Identity 2.0”, on online social networks, how they are shaping who we are and how we communicate with one another.
She holds an MA in Interaction Design from Domus Academy, Italy, MFA in Graphic Design from Bilkent University, Turkey. Her alma mater is the City Planning Department, Faculty of Architecture, Middle East Technical University.
PUBLICATIONS
Between 2017-2022, she worked on her research “The Artistic Migrant Persona” in Turkey and abroad, funded by the European Union Horizon 2020. Her research interests include virtual worlds, cyberspace and metaverse, artificial intelligence, visual representation, new media, city branding, migration and cultural diversity.
